# Adobe Analytics Implementation Specialist

Source: https://realanalystjobs.com/job/adobe-analytics-implementation-specialist-databeat-f8df449b
Adobe Analytics Implementation Specialist at DataBeat, an on-site role based in Hyderabad, India. Experience level: 6 Years. Pay stated in the posting: INR 10 to 15. Posted on 18 December 2025, read from DataBeat's own careers page (Keka), which RealAnalystJobs re-checks daily and removes the role when it closes.

Updated 14 November 2026.

## Key facts

- Company: [DataBeat](https://realanalystjobs.com/companies/databeat)
- Location: Hyderabad, India
- Work mode: On-site
- Pay stated in the posting: INR 10 to 15
- Posted: Dec 18, 2025
- Employment type: Full time
- Experience level: 6 Years
- Source: DataBeat's careers page (Keka), re-checked daily

Skills: [Python](https://realanalystjobs.com/skills/python), [Looker](https://realanalystjobs.com/skills/looker), BigQuery

## About this role

Role overview

The Adobe Analytics Implementation Specialist will be responsible for hands-on instrumentation, implementation, and data quality across a large portfolio of web, mobile, and CTV/OTT products, working closely with the Senior Director of Analytics and cross-functional stakeholders. The role focuses on turning analytics architecture and measurement strategy into robust, scalable tracking that powers revenue analytics,audience insights, and streaming/media measurement at scale.

Core responsibilities

● Translate measurement frameworks and solution designs from the Senior Director of Analytics into detailed tracking requirements, data layer specifications, and implementation plans across news sites, mobile apps, and CTV/OTT platforms.

● Configure and maintain Adobe Analytics implementations, including report suites, eVars, props, events, classifications, processing rules, and streaming media tracking for web, mobile, and CTV/OTT environments.

● Implement and maintain Adobe Launch tagging for websites and apps, including rules, data elements, extensions, and custom JavaScript where needed to support advanced use cases and integrations.

● Implement, maintain, and troubleshoot heartbeat-based media tracking for video and audio experiences, ensuring accurate measurement of starts, quartiles, completion, and time spent across platforms.

● Support and extend the existing cross-channel data schema and data layer strategy, ensuring consistent event and context data structures that work across web, iOS/Android apps, and CTV/OTT platforms such as Roku, Apple TV, and Fire TV.

● Assist with the integration and validation of third-party measurement tools (e.g., Nielsen, Comscore, ad servers, SSPs) into the analytics implementation, ensuring harmonized IDs and taxonomies where data is imported into analytics or downstream systems.

● Collaborate with engineering, product, ad ops, and editorial teams to ensure new features, templates, and ad experiences are properly instrumented for both audience and revenue analysis.

● Conduct rigorous QA of data collection in lower and production environments using network debuggers, logging, and analytics validation tools; raise issues, propose fixes, and verify resolutions.

● Implement and maintain efficient, scalable monitoring and tracking scripts for user behavior and interactions.

● Implement, integrate, and optimize third-party analytics frameworks and tools within our analytics architecture.

● Perform extensive testing and validation of analytics implementations across multiple tools, parameters, environments, and configurations.

● Monitor ongoing data quality, identify anomalies, and work with data engineering and operations teams where necessary to reconcile front-end tracking with backend data pipelines and data warehouse views.

● Contribute implementation details for documentation, runbooks, and technical specifications to keep architecture, schemas, and tag configurations transparent and maintainable.

● Provide second-line support to business and analytics stakeholders by validating that KPIs, dashboards, and revenue analytics views are correctly populated by the underlying implementation.

● Participate in agile ceremonies as the “owner” of analytics tracking tasks, ensuring that measurement requirements are captured in tickets, prioritized, and delivered.

Required experience and skills

● 3 - 6 years of hands-on digital analytics implementation experience, with at least

2 - 3 years working deeply with Adobe Analytics and Adobe Launch in production environments.

● Direct experience implementing and supporting heartbeat-based media tracking (e.g., for streaming/long-form video), including debugging beacons and validating media analytics against expected behavior.

● Strong practical experience implementing analytics across multiple digital surfaces (web, mobile apps; CTV/OTT exposure is a strong plus), preferably in high-traffic media, publishing, or streaming contexts.

● Proficiency with JavaScript and front-end development concepts, including DOM events, SPA routing, and use of browser developer tools and network inspectors for debugging.

● Demonstrated experience working with standardized data layers / event schemas used across many properties, including mapping business requirements to variables, events, and context data.

● Experience integrating and validating third-party measurement and ad-tech tools, including audience measurement, ad recovery, retail media, and monetization platforms.

● Working knowledge of server-side and client-side request inspection tools (e.g., proxy tools, request logging, payload analysis) to diagnose tracking and data transmission issues.

● Familiarity with integrating web analytics with advertising and revenue data, such as importing ad impressions, revenue, and yield metrics into analytics tools for page-level or content-level performance analysis.

● Familiarity with mapping or reconciling GA and Adobe Analytics data models, including differences in events, sessions, and attribution logic.

● Experience supporting parallel or comparative analytics implementations across Adobe Analytics and Google Analytics environments.

● Experience working within modern tag management practices, CI/CD processes, and agile development environments alongside engineers, QA, and product owners.

● Ability to read and contribute to implementation documentation and architectur diagrams, and to clearly communicate technical trade-offs and limitations to both technical and non-technical stakeholders.

● Strong analytical mindset and attention to detail, with a focus on data accuracy, reproducibility, and maintainability.

Preferred / nice-to-have

● Experience working with Chartbeat and Comscore for audience and engagement measurement, and understanding how their signals relate to web and streaming analytics.

● Experience with content management systems and front-end stacks commonly used in media, such as Adobe Ex

Description from DataBeat's public careers feed, reproduced so you can read the role here. Apply on the company's own site; Real Analyst Jobs never submits anything for you.

## How to apply

Open [this role on Real Analyst Jobs](https://realanalystjobs.com/job/adobe-analytics-implementation-specialist-databeat-f8df449b) and use Apply now there to reach the employer's application. The listing is re-checked against DataBeat's careers page daily and removed when it closes.

## DataBeat

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